Demi-fine jewellery brand Palmonas has partnered with one of Bollywood's most sought-after celebrity stylists, Tanya Ghavri, to launch Palmonas In Style with Tanya Ghavri, a collection inspired by the styling philosophy behind some of India's most iconic fashion moments.
Over 20 years of experience in the industry, Tanya Ghavri has been behind some of Bollywood's most iconic looks. Having styled celebrities for global events like Cannes and Vanity Fair, she's known for making jewellery an integral part of every outfit. With this collection, she's translating that experience into pieces that anyone can wear every day.
More than a jewellery collaboration, the Tanya Ghavri collection reflects the brand’s vision of making jewellery styling accessible to everyone. As consumers increasingly look to fashion for inspiration, Palmonas is evolving beyond creating contemporary jewellery to building a lifestyle-led brand that empowers people to wear jewellery with confidence.
Through this collaboration, the brand aims to educate consumers on how to layer, stack, mix metals, and embrace personal style without feeling restricted by conventional fashion rules. Jewellery Maxxing, one of the coolest styling movements that celebrates self-expression through layered necklaces, stacked bracelets, statement rings, and mixed metals.
Instead of choosing one standout piece, Jewellery Maxxing encourages wearing multiple pieces together to create a look that is personal, effortless, and unique. The collection brings this trend to life through versatile designs that can be styled in countless ways, making fashion-forward styling approachable for everyone.
Featuring bracelets, earrings, necklaces, rings, anklets, and handchains, every piece is designed to transition seamlessly from everyday dressing to occasion wear, encouraging consumers to experiment and discover their own styling language. Commenting on the collaboration, Pallavi Mohadikar, Founder & CEO, Palmonas, said: “Jewellery today is no longer just an accessory; it has become an extension of personal style.
We've always believed that creating beautiful jewellery is not the only part of the journey; helping people feel confident wearing it is just as important. With Palmonas In Style with Tanya Ghavri, we're taking that vision a step further by making jewellery styling as accessible as the jewellery itself.
Tanya has spent over two decades defining some of Bollywood's most iconic looks, and through this collaboration, we're bringing that styling mindset to everyone. We want people to feel confident experimenting with layering, mixing metals, and discovering their own style because there are no rules when it comes to self-expression."
Speaking about the collaboration, Tanya Ghavri said: "I've always believed that jewellery has the power to transform a look. For me, it's what adds personality to an outfit and makes it feel complete. My association with Palmonas actually started much before this collection, when I was styling Shraddha Kapoor for the brand's campaigns.
So creating Palmonas In Style with Tanya Ghavri felt like a very natural next step. What excites me most is that I can now bring the same styling approach to everyone, not just celebrities. We wanted to create versatile pieces that people can wear in their own way layer them, stack them, mix metals, or keep it simple.
There are some rules; but it all boils down to wearing what feels like you." With Palmonas In Style with Tanya Ghavri, the brand continues to redefine demi-fine jewellery by combining trend-led design with styling education, making contemporary jewellery not just something to wear, but something consumers can confidently style as part of their everyday lives.