As part of efforts to fulfil its social responsibility and carry out humanitarian initiatives during the Holy Month of Ramadan, Ajban Poultry has announced the donation of more than 35,000 kilos of Al Dar Al Islami chicken from its production line, in cooperation with the Emirates Red Crescent Authority. The initiative aims to supply foodstuff to beneficiaries and the sectors most in need at various Emirates Red Crescent centres during the Holy Month, strengthening its Ramadan programs to relieve some of the humanitarian challenges experienced in many parts of the world at the moment, under the auspices of His Highness Sheikh Hamdan bin Zayed Al Nahyan, the Ruler's Representative in Al Dhafrah and Chairman of the Authority.
Dr. Mohammed Ezzat El Agamy, General Manager of Al Ajban Poultry, said: “This initiative comes under the directives of our wise leadership, with the objective of forging constructive cooperation that help deliver supplies to people in need and promote food security to all segments of society. We are all keen to do our part for our country and our partners.” Dr. El Agamy also extended his thanks to the Emirates Red Crescent for their cooperation and guidance in the matter, and helping the company to succeed in its humanitarian endeavours.Al Ajban Poultry, a subsidiary of GHITHA Holding, has begun implementing an expansion strategy that will increase its production of hatching eggs in order to meet more than 28% of the UAE's needs, equivalent to 105 million eggs per year, and this will contribute significantly to the active support of the National Food Security Strategy.
Over 2 million people benefit from Emirates Red Crescent programs and initiatives, not only in the UAE, but also in 64 countries all over the world. The programs include Ramadan Iftar, Zakat Al Fitr and Eid clothes, Ramadan mir campaigns in addition to Ramadan Tents and Group Iftar locations, with an initial estimated cost of AED36,803,000.The Emirates Red Crescent also launched its Ramadan seasonal campaign under the slogan, "Ramadan: Continued Giving”, providing aid and support to people in need, as identified by the Authority, within the UAE and abroad.