Divine haat, a newly launched E-Commerce portal of Handicraft goods will be participating this year at Gifts World Expo, India’s Ultimate Show on Corporate Gifting Solutions, a 3 day event being held from 29th July to the 31st July 2016 at the Pragati Maidan in New Delhi, India. Corporate gifting has become a part of nearly every company’s marketing strategy and this trend has pushed up the demand for corporate gifts in India exponentially. According to industry insiders, the estimated market for corporate gifts is over Rs.20,000 crores and is expected to grow between 8 to 12 percent annually.The Indian Handicrafts and Gifts Industry has outgrown its image to evolve into a rapid growing industry with a turnover from US $1.2 million to US$ 1.9 billion in the last decade. There has been a consistent annual growth rate of more than 15 per cent over a 10-year period.Divine Haat will showcase plethora of gifting items for the corporate which can be customized on demand. The product range will include all type of Handicraft gifts customized for Corporate world, like- Idol Gods, Decor Pieces, Wooden Artwares, Marble and Soft Stone Crafts, Silver & Silver Plated Gift Range, Terracotta to name a few.
The co-founder of Divine Haat, Mrs Neha Bansal & Cheenu Gupta say, " We are very much excited about this exhibition as we are focusing on customisation, corporate gifting and novelties all in one. Over years, Indian handicrafts is losing its charm. This sector struggles even today & holds a minute share in the global market, looked like a big opportunity for us. The exposure to the market is the key to self-reliance for artists which is the only way to preserve this handicraft heritage of India and this is the reason we came with the idea to start our ecommerce portal of handicrafts by the name of Divine Haat to reach to the global world. Keeping on the line of ‘Make in India’ Campaign announced by government, Divine Haat has taken a remarkable stand in enabling these artists reach millions and millions of people across the subcontinent."They further add, " At the expo, apart from Handicrafts gifts we are also including the range of Corporate Stationary like Jute Conference & Laptop Bags , Document folders and other items from Indian Tribal Artisan sources and from The Tribal Cooperative Marketing Development Federation of India (TRIFED). Corporate these days focuses on the gifts which are unique yet valuable to their clientele or employees. The range of our collection will start from INR 200 and will reach till INR 10,000 suiting the budget of everybody."