India’s leading Content Company,Zee Entertainment Enterprises Ltd. (ZEE) today, in line with its national level CSR drive against Covid-19, officially handed over critical healthcare equipment to the state of Punjab, further strengthening its fight against Covid-19.In the presence of theHon’ble Chief Minister, Captain Amarinder Singh, the first batch of 12 ambulances were handed over to the Punjab Government by Mr. AmitGoenka, CEO, International Broadcast Business & ZEE5 Global, in a digital flag-off ceremony beamed across District Headquarters & 150 villages of Punjab.
The Company has utilized the sanctioned CSR budget (for the fight against Covid-19) to provide the following essentials to the state:
• Ambulances – 20 ambulances donated to the state.
• PPE (Personal Protective Equipment) Kits – 2,000 kits donated to the state.
Speaking on this initiative,Mr. AmitGoenka,CEO, International Broadcast Business & ZEE5 Globalsaid, “As a responsible player in the media & entertainment ecosystem, ZEE has taken positive steps to enhance the overall healthcare infrastructure of the Nation, especially with an aim to fight the pandemic.We're glad to support the Punjab Government by donating critical healthcare equipment to the state to enhance its fight against Covid-19."
Captain Amarinder Singh, Chief Minister of Punjabsaid, “The Government of Punjab has taken necessary step to keep the people of the state safe and follow all precautions against Covid-19. We would like to thank ZEE for their support in this time of need towards Covid-19 response.”In its national level CSR drive towards enhancing the country’s healthcare infrastructure against Covid-19, ZEE had committed to donate 240+ ambulances, 46,000+ PPE kits, 90+ oxygen humidifiers & 6,00,000 Daily Meals. The donation to the state of Punjab is in line with this national level CSR drive. At a national level, ZEE hasalso financially supported over 5000 Daily Wage Earners working directly or indirectly with theCompany. Further, 3400+ employees have contributed towards PM CARES Fund. The amount generated was matched by ZEE, and the collective proceeds were donated to PM CARES Fund. As a responsible Media & Entertainment player, ZEE continues to take strong steps neededin further intensifyingits fight against Covid-19.
About ZEE Entertainment Enterprises Ltd.:
Zee Entertainment Enterprises Ltd. is a leading Creative ConTech Company offering entertainment content to diverse audiences. With a presence in over 173 countries and a reach of more than 1.3 billion people around the globe, ZEEL is among the largest global content companies across genres, languages, and platforms. ZEEL is present across broadcasting, movies, music, digital, live entertainment and theatre businesses, both within India and overseas, with more than 260,000 hours of television content and houses the world’s largest Hindi film library with rights to more than 4,800 movie titles across various languages. ZEEL has also produced several movies for theatrical release and is the fastest growing music label in India. It has presence in the digital space with ZEE5 and has also ventured into live events.