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Canon India Adds to the Festivities in the Country with Customer-Centric Initiatives and Offers

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Web Admin

Web Admin

5 Dariya News

Mumbai , 25 Oct 2018

With the entire nation reveling in the festivities, one of the leaders in the imaging space, Canon India announces multiple offers and initiatives across the country, to add fervor to the celebrations.Canon India continues to delight its customers with its comprehensive ‘Input to Output’ approach, offering an entire gamut of imaging solutions. Canon’s camera technology is designed to click and capture true-to-life emotions and experiences and likewise, its print technology converts and preserves those memories into beautiful, frame-worthy pictures. This festive season, the organisation has announced a ‘Print & Play’ offer, through which customers will get a Bluetooth Speaker free on purchase of its PIXMA G 2010 & PIXMA G 3010, two of its highest selling models in the inkjet category. The printers are aimed at making printing hassle free with features like wireless connectivity and integrated ink tank. This offer will be valid till the 31st of December, 2018.Along with the festive offer, the organization has also announced dedicated nationwide initiatives and activities to engage with customers during this season.Sharing his thoughts, Mr. Kazutada Kobayashi, President and CEO, Canon India said, “Festivals are occasions which create life time memories and we at Canon are proud to have played an instrumental role over the last two decades in helping our customers capture and preserve these memories. With customer delight as a pivotal element to everything we do at Canon, we are glad to enable our customers with more reasons to rejoice. Through pan-India initiatives and customized offers, users can avail festive benefits on their favorite Canon products and participate in initiatives specially curated for them.”“At Canon, we believe that joy is doubled when shared. Like every initiative, we would also like to extend the festivities to our communities. Our CSR activities will ensure that our adopted villages also enjoy the festivities in full spirit,” added Mr. Kobayashi.

On its social media channels, the organization is running a campaign called #SpreadTheFestivity, encouraging users to multiply their celebrations, by spreading the joy of festivity and giving back to the community. Through an influencer engagement on its social platforms like Facebook, Twitter and Instagram, users are being encouraged to share their moments of spreading happiness to their near ones and the community at large, be it gifting your parents or donating food to the needy. The winners will be gratified in the second week of November. This activity is being organized as part of the organizations community driven initiative on digital media, called #ShiftYourFocus, wherein the social media users are encouraged to participate in issues that require their attention.In Northern part of the country, Canon has lined up photography workshops across select schools and colleges in cities like New Delhi, Dehradun, Haridwar and Jaipur, with an objective to reach out to maximum photography enthusiasts and further strengthen the photography culture in the country. The company would also be participating in the famous Rajasthan Photo Fair to be held in Jaipur to contribute towards encouraging aspiring photographers with the marvels of imaging. Alongside, roadshows have also been lined up in New Delhi, Jaipur and Noida, to exhibit Canon products to customers and enhance their understanding about imaging solutions.In Southern region of the country, Canon would be organizing dedicated EOS R workshops across Tier-II and III cities, encouraging participants to relive the joy of special moments by capturing them on Canon’s latest full frame mirror less innovation.

 A series of demonstrations on wheels activity is also planned in Tier-III and IV cities to showcase the entire consumer printer portfolio to remote cities. In Mysore, where Dussehra has an added significance as a festival, citizens witnessed exclusive Dussehra branding by Canon, further raising the spirit of festivities.In the Eastern end of the nation, with Durga Puja festivities being one of the main reasons for celebrations, Canon initiated a huge drive to increase brand visibility with an outdoor media campaign, targeting one of the biggest transit media in Kolkata. The company also participated in photo and video expos such as Phototech and Imagecraft to showcase the marvels of photography through the lens of Canon.In the Western region of the country, the imaging player will be organizing exclusive advanced and wedding photography workshops for photographers, along with organizing live demonstration sessions of full frame DSLR cameras for users at key Multi brand outlets in the region.In addition to the offers and workshops, to further spread the ambience and joy of festivity, gate Arches will be deployed and decorated at select Canon Imaging Stores and Canon Authorized Reseller outlets across the country. They will be lit up with the festive mood, displaying creative and eccentric festive greetings by the organisation.

About Canon Group

Ever since its foundation in 1937, Canon is guided by the “Kyosei” philosophy of living and working together for the common good. Canon strives to create and deliver world-class products, becoming a top global corporation by diversifying into new business fields throughout the world. Focusing on optical technologies, Canon produces office equipment, consumer and professional imaging devices, network cameras, healthcare and industrial equipment. Through the close connection between its global head office in Tokyo and regional headquarters in America, Europe, Asia, Oceania and regional headquarters in Japan, Canon combines its global and local operations organically. In 1996, Canon launched its Excellent Global Corporation Plan with the goal of serving the society with advanced technologies and becoming a trustworthy and responsible corporate citizen. The year 2016 is the first year of Phase 5 of the Plan. Currently, Canon boasts a strong global presence of 367 subsidiaries all over the world, supported by 197,673 employees. (Data as of December 31, 2016)

About Canon India

Canon India Pvt. Ltd., a 100% subsidiary of Canon Singapore Pvt. Ltd., is a world leader in imaging technologies. Set up in 1997, Canon markets over 200 comprehensive range of sophisticated contemporary digital imaging product and solutions in India. The company today has offices and warehouses in 14 cities across India and employs over 1000 people. Canon has over 500 primary channel partners, 14 National Retail Chain partners, and over 6000 secondary retail points. Canon India till date has opened over 250 retailer stores accredited as “Image Square” across 100+ cities in the country. Canon India’s service reach extends to over 583 towns covering 17,622 PIN codes across India - which comprises of 191 Camera collection points, 17 Camera repair centers, 246 Printer repair centers, 162 Copier, Scanner and Large Format Printer Sales & Service dealers. (Data as of 20th September 2018). In sync with its corporate tagline- ‘Delighting You Always’, reinforced by World class technology, Canon offers an extended product portfolio, including copier MFDs, Managed Document Services, Fax-Machines, Printers, Document and Cheque Scanners, All-in-ones, Digital Cameras, DSLR’s, Cinematic Imaging Products, Camcorders, Cable ID Printers and Card printers catering to the multiple market segments of consumer, SME, B2B, Commercial, Government & PSUs. In 2017, the imaging leader recorded a double-digit growth.

 

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