Bollywood Actress Shanaya Sharma Takes Charge as BJMC National General Secretary, Women's Wing

5 Dariya News

Kolkata 08-Jun-2026

In a bid to widen its appeal among women and informal-sector workers, the Bharatiya Janata Mazdoor Cell (BJMC) has appointed Bollywood actress and social activist Shanaya Sharma as its National General Secretary for the Women's Wing. The announcement was made on Thursday at the organisation's state office in West Bengal.

The decision was unveiled in the presence of BJMC National President Dr. Arnab Chatterjee and a gathering of senior state functionaries. The BJMC, which works as the BJP's dedicated arm for safeguarding the interests of unorganised workers, framed the appointment as part of a broader push to bring more women into its leadership and to sharpen its focus on labour welfare.

Sharma known in the film industry as an actress, model and producer, and increasingly active in social and philanthropic work said she viewed the role as both an honour and a responsibility. Speaking to those assembled, she described Bengal as a fitting place to take on the position, invoking the region's deep association with goddess worship.

She said she drew inspiration from the strength she saw in the women around her and pledged to work for equal treatment and dignity for labourers and workers in the unorganised sector. The new role, she added, would let her turn her stated commitment to social causes into concrete action.

Several prominent BJMC leaders attended the event. Among them were Maya Bag, State President of the women's wing in West Bengal; State General Secretary Washim Ahamed; Vice President Manatosh Deb; and senior leader Mrinmoy Dhar. They were joined by other party members, social workers and journalists.

Welcoming Sharma to the organisation, Dr. Chatterjee said the newly constituted team was designed to represent every district and sector across Bengal, from grassroots informal workers to professionals. He said the BJMC intended to intensify its campaign for "Shram Samman" dignity of labour and would now press its case with renewed energy.

The appointment reflects a familiar strategy among political organisations of pairing recognisable public faces with grassroots causes to broaden visibility and draw in new supporters. For the BJMC, bringing in a film personality as the public face of its women's wing is likely aimed at amplifying its messaging around worker welfare and female participation, particularly in a politically significant state like West Bengal.

The organisation said it would continue to expand its advocacy, outreach and welfare programmes for unorganised workers across the state, with a sharper emphasis on involving women in its activities. Officials indicated that the restructured leadership team would shortly begin work on district-level initiatives.

The BJMC, like other affiliated labour and welfare bodies, positions itself as a bridge between informal workers and policymakers, focusing on issues such as social security, fair wages and recognition for those outside the formal employment system.