Rising Number of Vegetarians a Threat to Meat Industry in Italy : Ken Research

5 Dariya News

20-Jan-2017

The report uses a unique method of quantifying consumer trends to highlight the degree of influence they have on consumption within the category.The report also identifies the most important trends within the market and shows whether beliefs over what influences consumer behaviour within the category are accurate. This report brings together consumer analysis and market data to provide actionable insight into the behaviour of Italian Meat consumers. This is based on Canadean's unique consumer data, developed from extensive consumption surveys and consumer group tracking, which quantifies the influence of 20 consumption motivations in the Meat sector.