All New Toyota Fortuner Receives an Overwhelming Response

Records over 5400 bookings and more than 16,000 enquiries in just two weeks of its launch

5 Dariya News

Bangalore 24-Nov-2016

Toyota Kirloskar Motor today announced that the all new Fortuner has received over 5400 bookings and more than 16,000 enquiries in just two weeks since its launch in India. Deliveries of the new Fortuner have already started. However, the company is now focusing on working towards delivering the product to the customers at the earliest possible.Expressing his views on this remarkable milestone, Mr. N. Raja, Director & Sr. Vice President, Sales & Marketing, Toyota Kirloskar Motor said, “We are overwhelmed with the response that the new Fortuner has garnered in just two weeks’ time since its launch. We have noticed a significant customer preference towards the automatic transmission and trying our best to deliver the product to the customer at the earliest so that they don’t have to wait too long.We are glad that the new Fortuner has been able to make such an impact even after the festive period is over. This reiterates the popularity of the Fortuner which has maintained its number one positioning in the segment ever since its launch in 2009. We whole heartedly thank our customers for their appreciation and their trust that they have placed on the brand as well as the product”, he concluded.The popular SUV has a base of close to one lakh happy customers in India and over 1.3 million customers globally.

Overview of TKM

Company name

Toyota Kirloskar Motor Private Limited

Equity participation

TMC: 89%, Kirloskar Group: 11%

Number of employees

Approx. 7, 000 +

Land area

Approx. 432 acres (approx.1,700,000 m2)

Building area

74,000 m2

Total Installed Production capacity

Upto 3,10,000 units

Overview of TKM 1st Plant:

Established

October 1997 (start of production: December 1999)

Location

Bidadi

Products

Innova, Fortuner manufactured in India.

Prado, Land Cruiser and Prius imported as CBUs.

Installed Production capacity

Upto 1,00,000 units

Overview of TKM 2nd Plant:

Start of Production

December 2010

Location

On the site of Toyota Kirloskar Motor Private Limited, Bidadi

Products

Corolla Altis, Etios, Etios Liva, Etios Cross, Camry & Camry Hybrid

Installed Production capacity

Upto 2,10,000 units