Minister for Cooperatives and Ladakh Affairs Chering Dorjay today asked Jammu and Kashmir Cooperative Supply and Marketing Federation Limited (JAKFED) to improve and modernize their services to compete with its counterparts in the private sector.The Minister was speaking at a function organized by the JAKFED as part of the celebrations of 63rd All India Cooperative Week 2016 here today. Addressing JAKFED employees and members of cooperative societies working with it, the Minister stressed on quality improvement of goods and services being provided through the Cooperative body. He asked the organization to expand its reach to the remotest areas to benefit maximum number of rural populace. He also stressed on achieving profit targets by all wings of the organization. Minister of State for Forest, Animal & Sheep Husbandry, Cooperatives and Fisheries Mir Zahoor Ahmad, Registrar, Cooperative Societies Mr. Bashir Ahmad Bhat, Managing Director, JAKFED Mr. Bilal Ahmad Bhat, Addl. Registrar, Cooperative Societies, J&K Ms Anjana Tickoo, Chairman J&K Cooperative Union Mr Rajesh Sharma and other functionaries of the Corporation were present in the meeting.
The Minister called for meeting the targets fixed for the current year in full. He also appreciated JAKFED for providing cement to the Ladakh area and stressed upon it to make further efforts to provide other commodities to the people of the State.The Minister reiterated the commitment of the government to resolve and address the issues of the Cooperative societies. He also apprised them about the keen interest expressed by Chief Minister for reviving and promoting the Cooperative Movement during a recent meeting held in this regard.Addressing the gathering, Minister of State for Cooperative Mir Zahoor emphasized the need for launching mass awareness campaign to educate general masses about the functioning of JAKFED. He said JAKFED can play an important role in economic development of the State but there is a need to aware masses about its importance.
Mir Zahoor called for making the Corporation more viable and result oriented for which he stressed on working with dedication and honesty. He asked the concerned to redouble their efforts to earn maximum profit and for this he stressed on providing quality, services and products to the people at their door steps. He said JAKFED is meant for poor people and stressed on the organization to come up to their expectations.Earlier while welcoming the guests, the Managing Director, JAKFED gave a resume of achievements during the last three years. He informed said the organization has opened new branch office at Leh and recorded huge increase in the sale of Cement and Key construction material and Bitumen.He said over these years JAKFED has been paying salaries to its employees regularly and also implemented 6th Pay Commission.